The ammonia-free hair color from Générik is an ideal solution for those looking for a gentle and effective alternative to color their hair while respecting its hair fiber. Formulated without ammonia, this range allows for an optimal coverage of white hairs while providing intense shine and a natural finish. Thanks to its creamy texture, it applies easily and ensures a homogeneous distribution of pigments for a luminous and radiant color. The formula enriched with care-active ingredients protects and deeply hydrates the hair, thus preventing the dryness often caused by traditional hair dyes. Available in several shades, from bright blonde to deep brown and vibrant red, the ammonia-free Générik hair color meets all desires and all hair types. It perfectly adapts to sensitized or fragile hair, providing softness and flexibility while ensuring a long-lasting professional result. Easy to apply, it is ideal for professional hairdressers as well as for individuals wishing to perform their coloring at home. Its pleasant fragrance and scalp-friendly formula make it a true ally for a more comfortable coloring experience. Whether for a first-time coloring or regular maintenance of your color, this range ensures a harmonious coverage and an unmatched radiance, all while taking care of the hair fiber. Transform your hair routine with an ammonia-free hair color that preserves the health of your hair and enhances your locks without compromising on performance. ​​