Générik BBHair Plex : Discover our range of innovative and protective hair dyes. Générik is proud to present its BBHair Plex range, a collection of revolutionary hair colors, designed to deliver professional quality results while protecting and strengthening the hair structure. Thanks to our innovative BBHair Plex technology, we offer coloring solutions that preserve the health of the hair and ensure a radiant and long-lasting result. Our range of Générik BBHair Plex hair coloring includes: Générik BBHair Plex Coloring Cream : Our flagship colour, offering perfect coverage of white hair, exceptional shine and long-lasting hold. Enriched with BBHair Plex technology, this coloring cream protects the hair bonds during the coloring process, for stronger and healthier hair. At Générik , we are convinced that hair coloring must be both effective and respectful of hair health. That's why we developed the BBHair Plex range, which incorporates innovative technology to protect and strengthen hair bonds during the coloring process. Discover our full range of Générik BBHair Plex hair colors today and find the perfect solution for you. With Générik BBHair Plex , treat yourself to a quality coloring experience, while taking care of your hair.