Océane Avakian by Patrice Mulato

Discover the Océane Avakian by Patrice Mulato range, an unprecedented and bold co-creation born from the meeting of two passionate experts in the world of hairdressing. On one side, Océane Avakian, a hairdresser from Lyon for over 15 years, from a family of hairdressers for four generations, a recognized expert in balayage techniques and a rising figure in French hairdressing with over 350,000 followers on social media. On the other side, Patrice Mulato, a committed hairdresser for over 35 years, founder of a reference brand that has been shaking up the codes of hair beauty since 2007 by favoring natural, effective, and sensory formulas. Together, they have imagined a range that transcends hair care routines to create a truly enchanting ritual, a sensory and beneficial therapy to experience at every appointment. The Hair Therapy range consists of 4 complementary products designed for layering, in the manner of Korean skincare, to enhance all hair types thanks to a synergy of carefully selected active ingredients. The Hydration Shampoo cleanses deeply while providing lightness and hydration, with 96% natural origin ingredients, free of sulfates and silicones. The Hydration and Shine Mask nourishes without weighing down for a soft and radiant result, formulated with 98% natural origin ingredients, free of silicones and mineral oils. The Leave-in Detangling Milk makes detangling easier while providing hydration and shine, enriched with silk protein and shea butter. Finally, the Softness and Shine Serum, formulated with 99% natural origin ingredients, contains Biophytosébum, a patented ingredient and a plant-based alternative to synthetic silicone, for hair that is coated, soft, and shiny. At the heart of this range is a synergy of carefully dosed natural active ingredients: silk protein that hydrates, smooths, repairs, and coats; shea butter that nourishes, protects, and tames frizz; sweet almond oil that adds shine and flexibility; and aloe vera that deeply hydrates while soothing the scalp. According to Océane Avakian, most hair issues are related to a lack of hydration, and Hair Therapy precisely meets this universal need. The range is also distinguished by a unique olfactory signature, developed by perfumers in Grasse, belonging to the solar floral family, with sunny and powdery top notes, heart notes of jasmine and magnolia, and musky and woody base notes, designed to anchor a memory, an emotion, and transform each treatment into a moment of absolute pleasure. The frosted packaging reveals a delicate cream shade, complemented by a pink color and minimalist labels that evoke softness, refinement, and cocooning, clearly expressing the high-end positioning of the collection. Committed and responsible, the brand offers products packaged in an ESAT, reaffirming its values of solidarity alongside naturalness, sensoriality, and effectiveness. Available in discovery formats, resale, and bulk to adapt to all situations, the Océane Avakian Hair Therapy range is the professional and natural answer to all your hair needs, made in France, for hydrated, shiny, and enhanced hair every day.